It’s always fun to hear Gary V talk about social media. I’m not in total agreement with his statement that “99.5 Percent Of Social Media Experts Are Clowns”. I think its only about 80%! At any rate, this reinforces the fact that social media is just yet another platform to share your message. There are techniques and tools to better use social media tools, but it all stems back to good business sense. Is there a strategy behind the product? Are you solving a problem for your end user?
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