marketing automation sharpspring versus infusionsoft

How We Chose Our Marketing Automation Platform in Canada: SharpSpring Verus Infusionsoft

For the last several years we had been researching marketing automation platforms for our clients. Many of our clients were starting to upgrade from their starter email marketing services (such as Constant Contact and Mailchimp) to more sophisticated tools that would scale with the marketing needs of their business. Initially, we reviewed Hubspot, Marketo, Salesforce […]

Be Cyber Safe: 10 Critical Steps to Protect Your Business From Online Attacks, Data Loss and Other Cyber Threats

Having worked online and with clients online for the past 20 years, I have seen all types of potential online threats. The number of online threats has increased substantially in the past two years. The word cyber war is not an exaggeration. Understanding the threats and taking preventative measures can help minimize the risk of […]

Oct 13 Lunch & Learn: The 10 Steps of Effective Sales Funnels at Tri-Cities Chamber of Commerce

We are hosting a Lunch & Learn. Join us at the Chamber to learn ways to generate more sales and increase conversions.  Spots are limited so register early! What the presentation will cover:  How to build an automated sales funnel that brings in new business – consistently. These 10 steps can turn your marketing and […]

What Is a UTM Code?

A UTM code (or parameter) is a simple code that you can attach to a custom URL to track a source, medium, and campaign name. This enables Google Analytics to tell you where searchers came from as well as what campaign directed them to you. You can also add this into a marketing automation platform […]

May 25th Marketing Automation Webinar Demo

New Earth Marketing presents a marketing automation webinar with a live demo of the SharpSpring Platform. Time: May 25th, 10:00 – 11:00 AM PST Marketing automation is an affordable, simple and necessary tool for business today generate leads, drive sales and measure ROI. These tools automate work flows, provide behavioral based email marketing, track campaigns and […]