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Management Team


Advisory Committee

Susan Jarema: B.Comm, MBA

“I live, breath and dream about creative ways to affordably market ethical products and services. I’ve been in marketing, sales, entrepreneurship and project management for nearly 20 years - gosh I hope that does not give away my age! I love helping my clients to grow their business and to save money. Over the years, I have become disappointed with the marketing and advertising industry’s approach to persuading consumption. I now want to use my skills to help promote products, services and issues that will help create a better world.”

Susan brings to New Earth Marketing a wealth of knowledge in the toy, book, giftware, media, publishing, fundraising and educational industries. Her diverse experience in direct sales, b2b campaigns, promotions, digital products and online marketing, along with her creativity are a great asset for helping clients achieve their goals.

Early on in her career, she worked in the print and radio advertising industry. In 1991, Susan co-founded As You Like International Shopping Service Ltd., one of the first “Fair Trade” organizations to help village cooperatives in developing countries market and sell their sustainable crafts in North America.

Susan completed a marketing degree at the University of Manitoba and her Master’s in Business Administration at Simon Fraser University. She spent several years teaching business classes at Simon Fraser University and Douglas College and held various marketing and advisory positions for the Douglas College Self-Employment Program.

After having children, Susan founded Googol Learning. In this capacity, she produced the award-winning Googol Power Math Series and built several high traffic websites to promote family learning and media awareness.

Her goal now is to help other entrepreneurs succeed with their dreams and to promote socially responsible business practices.

Imran Khan: B Eng (Information Technology)

“Being creative was always an important part of my life. My Engineering Degree helped me to hone my skills and to become focused towards my work. I now find myself fortunate to being doing what I have always wanted to do - managing creative IT projects. I am excited to be a part of New Earth Marketing. I enjoy meeting new people and taking on the challenge of keeping up with new technologies to help our clients reach their online goals.”

New Earth Marketing is proud to have the expertise of Imran as part of our team. Imran graduated from his Bachelor of Engineering in Information Technology with distinction. His diverse skill set includes PHP, HTML, XHTML, CSS, Drupal, Zen Cart, Phplist, MySQL, PHP, Dreamweaver, and Photoshop. He is proficient in the operating systems of Win 9X, Win XP and Linux. In addition to site maintenance, programming and managing online projects, Imran keeps everything running smoothly with a continuous smile.

Maureen Pilgrim: CHRP

"It is fun to work with my good friend Susan and her team helping businesses achieve their goals. Susan and I both have gone through the challenge of returning to the workforce after raising young children. I am excited to be training and helping other mothers find a balanced solution to work and family."

Maureen is a Human Resources generalist with 15 years of experience working with private, public and not-for-profit organizations. Her competencies include recruitment and selection, performance management, employee relations, organization and job design, policy development, and compensation and benefits administration.

Maureen graduated from Simon Fraser University with a B.B.A. and completed a Certificate in Human Resource Management at the University of Manitoba. She is a Certified Human Resource Professional (CHRP).

Heather Worosz: BA, MBA, MSLS

"It is great to be teamed up with Sue again since we co-founded a fair trade business together in our early 20's. Wow, time sure flies! In many ways, we are returning to our roots of working to promote fair and ethical business practices that help to create meaningful employment and at the same time support the development and realization of social entrepreneurs' goals and dreams. Since these early days, Sue and I have both gained some wisdom and experience along the way and we look forward to sharing what we have learned to help grow your new ventures in a fun and sustainable way!"

Heather’s core work focuses on creating dialogue and learning processes and programs to further progress towards sustainability. Heather’s competencies also include strategic planning and analysis. In this capacity she works with partners to integrate sustainability into their core vision, goals and strategies.

In the past few years, Heather has led the development of Masters level courses for sustainability and is responsible for leading the design and rollout of the Natural Step’s learning programs for its international associates. She has also volunteered in the West Bank facilitating dialogue between Palestinians, Israelis and Internationals to promote peace and understanding at the grass-roots level.

Heather’s personal interest and passion in this field is in understanding how to create the context for individual and collective leadership to emerge that will engender systems level changes towards sustainability.

Heather holds a Masters in Business Administration (Canada), a Masters in Strategic Leadership Towards Sustainability (Sweden) and a Bachelor’s degree in International Relations (Canada). She has lived and worked in Canada, Hungary, Japan, Israel, Sweden, the United Kingdom and in the USA. She is excited to be back in British Columbia once again.

Nancy Fraser

"Marketing and Sales are an integral part of my life. I love to help people learn to be more comfortable promoting their products and services. There are so many very talented people who have no idea how to market themselves, their services or their products. It’s a loss for everyone if no one ever hears about them. As an entrepreneur it’s also easy to get stuck in analysis paralysis and not take the action that is required to move forward. There is no perfect …my clients, many of whom I have worked with for a number of years, know that I will be there to support them as they step outside of their comfort zone and together we make things happen."

Nancy’s skills were honed in over 25 years of business development, sales and marketing experience within the communications, real estate & retail industries in Corporate and Small Business environments. With specialized education & insights into a variety of industries, she cuts through the mountains of options to the nuggets that bring results. Problem solving, implementation and creative skills, combined with a strong action orientation to increase sales and continually evaluate the market contribute to the achievement of positive results for her clients. She saw the huge possibilities on the web and has spent the past 5 years honing her online marketing and SEO skills.

Gerry Mallett

Gerry has 45 years experience in telecommunications, having worked with Telus, EXPO 86, Consultec Canada, Canada's first major telcom consultancy, and Peer 1 Network, an emerging giant in high performance internet bandwidth and hacker prevention tools.

Gerry's extensive business experience and positive outlook provides endless creative ideas and motivation for our clients and our team.

Developers & VA's

Our team of global developers, designers and virtual assistants can help you delegate and complete a variety of projects such as website development projects, creative promotional materials, client prospecting, database building, sales calls, lead generation, research, content management, SEO, blogging and much more. One of our goals is to provide retraining and work experience for mothers re-entering the workforce as virtual assistants. This allows flexibility in the hours so that they can work and maintain balance in their home.